About Simple Insurance

Simple Insurance publishes plain-language guides on Canadian home and auto insurance. Our goal is to help you understand coverage concepts—deductibles, liability limits, bundling, and common claim scenarios—before you speak with a licensed professional.

Who we are

Simple Insurance operates simple-insurance.ca—the same entity referenced in our Terms of Use and Privacy Policy. We built the site to give Canadians a calm starting point for home and auto insurance questions: short educational guides, plus an optional way to request follow-up from a licensed insurance professional when you are ready.

We are not an insurer, broker, or agent. We do not display guaranteed quotes on this site, complete applications on your behalf, or bind coverage. Editorial guides are written by the Simple Insurance Editorial Team to explain common concepts—deductibles, liability limits, bundling, and claim basics—in plain language before you speak with someone licensed in your province.

The site is a consumer-facing project focused on permission-based help requests. Infrastructure is designed to connect inquiry routing with a related broker marketplace effort (EasyLeads.ca) over time; today, your request may be routed to a relevant licensed insurance professional or partner based on the consent you provide on the form.

Editorial standards

  • Guides are educational only—not personalized advice or bindable quotes.
  • Coverage claims are hedged for provincial and insurer variation.
  • Illustrative dollar figures are labelled as examples, not quotes.
  • We cite authoritative Canadian sources where factual claims warrant external verification.

How we connect you with help

Simple Insurance is not an insurer. When you submit a short request, a relevant licensed insurance professional or partner may follow up based on what you select. There is no obligation to buy.

Read our insurance guides or start a request when you want personalized help.